Month: January 2019

Why Are Corporate Videos a Key Pillar of Digital Marketing Communication

January 22, 2019

Back in the day, the process of reaching your audience sounds simple. Brands need to create demand in order to get the results they want such as increased sales or boost profit. But now, viewers and audiences are no longer easily persuaded. While the modern technology has made innovative graphic effects easily achievable, it has […]

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Leveraging Technology for Organisational Excellence

January 12, 2019

Technology & HR-Leverage one for the other: “Technology and HR are enablers of business. Integration of the two would mean not only harmonious co-existence but also leveraging one for the other. Leveraging of technology for HR would mean digitizing the mundane HR activities and automating the back office and transactional activities related to recruitment, performance […]

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